Sustainable City

Augmented Reality

Garanti BBVA again is the only Bank found is in the Dow Jones Sustainability Index (DJSI) list.
The prestigious platform, Dow Jones Sustainability Emerging Markets Index, that evaluates the sustainability performance of corporates globally has included this bank again on its list.

For five consecutive years Garanti BBVA has been included in the DJSI list and we proudly state that this is the only company in Turkey that has achieved that.
Garanti BBVA has contributed and still continues to contribute in innovative applications in fields such as: sustainable finance, risk management, ethics, supply chain, human and labor rights.

We developed an Augmented Reality (AR) mobile application for the Sustainable City concept that Garanti BBVA suggests. A question-based scenario was created in order to increase the awareness of people with their daily routines and their consequences seen from the sustainability perspective.

Situations such as using plastic mugs instead of portable personal thermos, importance of public transportation, A B C energy classifications and electronic equipments’ effect on the environment, dry cleaning plastic package bags usage and many other have been explained through the interactive AR app.

In order to increase the awareness on people we participated at the People Make the Brand (PMB) 2019 event with the “Sustainable City” AR app. We will continue our way by upgrading this project on 2020 with new scenarios.